Zest Mixology partners with Amadeus to offer on stand exhibitor cocktail services


We have been engaged by award-winning caterer Amadeus to further bolster its exhibitor hospitality service.

Amadeus has over 40 years’ experience operating in the events industry and is best known as the contract caterers for the National Exhibition Centre (NEC) in Birmingham. The venue welcomes 2.4 million visitors and over 39,000 exhibiting companies to over 500 events every year.

From April 2017, exhibitors will now be able to book our bespoke pop-up bar and cocktail services as part of Amadeus’ ‘Served to You’ package. Launched in 2014, ‘Served to You’ is an on stand catering hospitality service that delivers food and drink directly to clients for them to serve to those visiting their stand. The service also offers drinks and canapes for exhibitor drinks receptions.

Commenting on the new partnership with Amadeus, our Managing Director, Murdo MacLeod, said:

“We’re delighted to be working in partnership with Amadeus and providing cocktail services as part of their hospitality catering packages at the NEC. We’re excited to be an extension of the Amadeus team and look forward to providing exhibitors with our pop-up bars and cocktail services.”

Paul Bate, General Manager for Amadeus at the NEC, said:

“Clients exhibiting at the NEC want to spend maximum time on their stand engaging visitors with their product or service, which is why we designed our on stand catering hospitality service to make their time spent at the venue as easy as possible.

“We found that many of our clients were requesting bar and cocktail services on their exhibitor stands – something we could not offer previously. We are extremely pleased to welcome Zest Mixology on board as our cocktail service provider for our ‘Served to You’ hospitality package and have every confidence it will be a huge success with our clientele.”


Amber Tennant